estanczak on May 16th, 2010

After you’ve defined your goals, the next step is to define your niche, if you haven’t already.  For those of you that have, feel free to skip over this segment (although you may just want to take a quick peek) .
What do you LOVE to do?  Are you an organic nutritionist, fighting for a cause, an accountant [...]

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estanczak on May 10th, 2010

THE QUESTION:  You may be thinking to yourself, ok, so I have an idea, I have a website, I’m a non-profit organization with a great cause, I need to create awareness, I have a product, I have a service, I have a website/blog or I have a book – and I want more exposure and/or sales - and [...]

Continue reading about Defining Your Goals: DIY PR Day #1

estanczak on May 10th, 2010

Hello my friends!
I was inspired by the National Publicity Summit that I attended last week to do a humungous, informative series on do-it-yourself PR.  Whether you have your own site, blog, are looking to sell a product, book or service or are a non-profit – basically ANYONE with or without PR experience – you can get press [...]

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